Research suggests that 50% of a salesperson's time is wasted on unproductive prospecting. Worse, some salespeople don't do any prospecting at all. But deliberate prospecting can mean the difference between unproductive efforts and inefficient selling. Clients and candidates may be more than halfway to their buying decision by the time they first speak with you. How do you plan your cold calls to influence that decision and more prospects through the sales funnel so they become revenue-generating customers?

Mary Ann McLaughlin, Butler Street Managing Partner, will be presenting Candidate Experience - Recruitment, Engagement, Retention. In addition to portions of Butler Street's successful Recruiting Effectiveness training, you'll learn:

• What prospecting is

• How to conduct researching to determine the quality fo a lead

• How to make a connection with a propect

• Tactics for scheduling meeting with propects

This webinar qualifies for 1.0 active hour of CE toward maintaining your ASA credentials.