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Embracing Change for the Future That Doesn't Wait
The pace of change in sales and technology is accelerating. Change doesn't have to be disruptive. Learn how it can be empowering, where to start, and how we can help.
Corey Ouellet


C’mon It’s 2025: Give Salespeople Back Their Selling Time!
In sales, time is money - it's everything. Stop spending time with repetitive or data-heavy tasks - get that time back with Sales Coach AI. Imagine getting hours back in your work week to focus on building trust, asking better questions, and closing deals. Butler Street's Sales Coach AI converts transactional time to relationship time. One plan, one question, one win at a time. Learn how to optimize your sales efforts.
By Mike Jacoutot, Founder & Managing Partner


What Amplifies Skill or Exposes the Lack of It
What's wrong with how many salespeople are using AI right now? They think Copilot, ChatGPT, or some CRM plugin is going to do the selling for them. They ask AI to “write a sales email” without thinking about who it’s going to, what that person’s top-of-mind problems are, or where they are in the buying process. They hit “send” 50 times and are happy at how productive they feel. Then, they wonder why their open rate is flat and their number of meetings hasn’t increased. See wh
Jeannie Bastos, Vice President of Operations
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