Sales, like golf, is a game of resilience and discipline. JJ Spaun showed us how to bounce back from setbacks, while Tommy Fleetwood proved the power of trusting the process through years of near-misses. Success doesn’t come from overhauling everything—it comes from consistent habits, preparation, and focus. In staffing and sales, when the market doubts you, staying committed to your process is what drives meaningful wins.

Why Sales Leaders and Recruiters Fall Short (and How to Break the Cycle of Distraction) There is no secret sauce. You just have to do...

Deals are rarely lost at the close; they’re lost at “hello.” When sellers only appear at RFP stage they compete on price and lose. Top performers prospect daily, avoid “pipeline panic,” and build credibility before need arises. Consistent touch plans, value messaging, and habit-based outreach turn sellers into trusted advisors, creating predictable pipelines and higher win rates. Start prospecting today—don’t wait to be reactive. Butler Street makes prospecting a repeatable g